Easiest Way Format to Upload Video to Youtube
There are over two billion YouTube users with more than 122 million daily active users. Safe to say, if at that place's a fourth dimension to start building or optimizing your YouTube presence for more appointment and viewership—it's today.
Simply the well-nigh pressing question for new and existing creators alike is—what's the best video format for YouTube. And that's exactly what we're going to explore in this article, with other of import things like how you can catechumen ane format to another to make your videos a platform-fit and tips to optimize your video better for the search engines.
Table of Contents
- What is the best video format for YouTube?
- What'south the best video file size for YouTube?
- How to convert your video to a format accustomed past YouTube
- How to upload a video to YouTube
- How to load a custom thumbnail
- How to optimize your video for search engines
What is the All-time Video Format for YouTube?
MP4 is the best video format for YouTube, with a standard attribute ratio of 16:ix, H.264 video codec, and AAC-LC audio codec.
To display the all-time quality videos and provide the best viewing experience to your audience, YouTube also recommends using original videos with high or Hard disk drive resolution.
While MP4 works best for YouTube, in that location are other formats y'all can apply too. While all of these are accustomed by YouTube, most are containers or codecs which compose the video file.
- MP4: MPEG-four Part 14, commonly known as MP4, is one of the almost widely accepted container formats for portable devices and streaming formats for the internet. While it'southward unremarkably used to shop video, yous tin can also save subtitles and still images.
- MOV: A video format developed by Apple, MOV tin can concur multiple types of videos and multimedia files. Information technology works best in Windows, Apple tree products, and their video players like Quicktime.
- MPEG4: Developed past the Moving-picture show Experts Group (MPEG), this format is mainly used to store compressed video and audio files, designed for low bandwidth encoding. If you want to upload encoding settings on YouTube, MPEG4 should be your get-to choice.
- AVI: Audio Video Interleave (AVI) was developed by Microsoft as a multimedia container. Information technology'south mostly used to relieve files with synchronous digital audio and video playback.
- WMV: Windows Media Video (WMV) file is a series of video codecs and compressed video container formats for Microsoft. Information technology'south by and large used to sell video content online or through portable video containers like DVDs.
- MPEG PS: The Program Stream, commonly chosen MPEG PS, is mainly used for multiplexing digital, audio and video files. This format is frequently the best fit for DVDs and HD DVDs.
- FLV: Flash Video is used to distribute video content over the cyberspace using Adobe Player from version six to the latest one. Information technology'southward used to store and deliver synchronous audio and video files.
- 3GPP: tertiary Generation Partnership Project is a multimedia file used to store and share video and audio on 3G mobile phones.
- WebM: Primarily intended as a royalty-costless culling for HTML5 video and audio elements, WebM is an audiovisual media format today. It contains compressed sound and video files.
- DNxHR: Digital Nonlinear Extensible Loftier Resolution (DNxHR) is a UHD Tv set post-product codec that cannot be reversed. It's fit for use on devices and platforms with over 1080p screen resolution.
- ProRes: ProRes, developed past Apple, is a loftier-quality, lossy video compression format. Information technology's more often than not used in the post-production phase of videos with resolution upto 8K similar commercials, features and streaming.
- CineForm: GoPro-acquired, CineForm is an open source video codec used to edit loftier-resolution videos with little to no departure in quality even after multiple codecs.
- HEVC (h265): High Efficiency Video Coding (HEVC) is a video compression standard that supports resolution upto 8192×4320. It'due south one of the virtually widely used video coding formats after the Advanced Video Coding (AVC).
What's the All-time Video File Size for YouTube?
YouTube allows you to upload videos in many different file sizes, merely your best bet would be to become with the platform's recommended setting for uploading the highest quality videos:
- 2160p (4K video quality)
- 3840p x 2160p
Some other important guidelines to consider:
- 128GB is the maximum file size on YouTube
- 120 hours is the maximum video length
Autonomously from what YouTube recommends, there are other files accepted by the platform too.
Here'due south what y'all tin can follow to ensure the best upload quality for your videos while complying with YouTube'due south guidelines to avoid issues like cropping:
While YouTube accepts videos with all these file sizes, using the larger resolution and dimension is always the about preferable.
You must be wondering — if YouTube accepts a range of video file formats, why should you pay attention and optimize your video for the best format? Allow'south pause this down speedily:
- To ensure an excellent viewing experience for your audience on YouTube (a video-only platform)—ensuring your videos comply with the platform'south best upload settings would be beneficial.
- Each file format is processed differently on YouTube which might bear upon video quality and thus the playback. So, using the recommended settings with high resolution, you tin can avoid this issue and ensure a skillful experience.
- Some video formats on YouTube process the right manner but display a larger file size on upload, which ruins the sharing experience on social media.
Now that dimension guidelines are sorted, permit's see how you tin can convert your video into a format accepted by YouTube to optimize your content for the platform.
How to Convert your Video to a Format Accepted by YouTube
If you don't take a video in the accepted YouTube video format (.mp4, .mpv, .mpeg, .wmv, .avi, .mpegps, .flv, 3GPP or webM), y'all will see an fault which says, "invalid video format."
To avoid this, and upload the video in a format recommended by YouTube, here's how you lot can catechumen your video in any format into an MP4.
- Open Deject Convert , a complimentary online file format converter that supports over 200+ formats.
- Cull your current video format from the list.
- Upload your file in the "Select file" option.
- Customize video and sound settings every bit per your preference.
And voila—your video is now converted into Mp4, prepare to upload on YouTube.
How to Upload a Video to YouTube
Once you have the video in Mp4, the YouTube recommended file format; you can movement along and upload it on YouTube. Follow this pace-by-step process:
- Log in to your YouTube business relationship and open up YouTube Creator Studio.
- Click on "Create" adjacent to your profile icon, and choose "Upload video."
- Click on "Select files to upload" or elevate-and-drop your video from files.
- Add the title, description and thumbnail to enhance your video further. These are essential aspects of the video, and then ensure it communicates what your video is about clearly.
- Add together subtitles , end screens, and cards to optimize your video for the YouTube search engine and invite clicks to other related videos or off-platform blogs.
- Conform your visibility settings to the public, and schedule the video or mail it right abroad.
And at that place you go—you've successfully uploaded your video on YouTube.
How to Load a Custom Thumbnail
YouTube allows you lot to select a thumbnail from the video itself. But the best manner to grab eyes and invite more than viewers to your video is past having an attention-grabbing custom thumbnail. To display a crisp and clear image, use a thumbnail epitome with a resolution of 1280p 10 720p.
As per YouTube Creator University, over ninety% of the best-performing YouTube videos have custom thumbnails.
Yous tin can brand your thumbnail with colors, designs, typography and visual elements. If yous don't take much technical know-how, you can brand it on Canva with ready-made templates.
Nevertheless, having a custom thumbnail is e'er meliorate, so hither'due south how y'all can upload information technology to your videos.
- Open your YouTube channel, and click on "Customize aqueduct."
- Click on "Settings" in the bottom left corner.
- Navigate and click on "Channel."
- Click on "Feature eligibility" and then the phone verification selection. This will send a lawmaking to your mobile device, which, when you lot enter, your account will become verified, allowing you lot to upload custom thumbnails.
- Next, go to your channel content and click the pen or edit button for the video you lot desire to upload the custom thumbnail.
- In the thumbnail section, you lot'll become an option to upload your thumbnail file.
With this, you have successfully added a custom thumbnail that'll heighten your video and bulldoze more than clicks. Now, let's see how nosotros can boost your video's presence on YouTube, then it ranks well when your audition searches for relevant keywords.
How to Optimize Your Video for Search Engines
Imagine spending all that time brainstorming ideas, creating the video, editing it, and publishing it on YouTube, merely for it to exist inappreciably discovered by your audience. If y'all desire to push your video on the platform and ensure it doesn't get lost in a pool of similar videos—you need to optimize information technology for the search engine.
Before we discuss how y'all tin can heighten the visibility of your videos, and so information technology gets discovered by the right people, let's talk a chip near what VEED achieved following the verbal same strategies.
VEED launched its YouTube aqueduct in March 2020, and in less than a twelvemonth and a half, here'south what our stats look like:
- YouTube generates over twoscore,000 new users for us every calendar month.
- We have gone from 0 to 25,000 subscribers.
- 8% of our site traffic comes from YouTube.
- We take generated well-nigh 200 (and growing) conversions from YouTube.
- A unmarried video of ours has led to over 150 paid conversions.
- The channel gets over half a meg views every calendar month.
Now, if these stats sound interesting for yous and you have a similar (or better) vision for your YouTube aqueduct, follow these tips to optimize your video for the search engine and get more visibility:
Create and Upload an SRT Subtitle File to Your Video
A SubRip Subtitle (SRT) file is a obviously text file used to add subtitles to your videos. Information technology'south uniform with most social platforms, mostly YouTube and allows you to make your videos more inclusive for those who are deaf, hard of hearing or want to consume content with their sound off.
Autonomously from this, they significantly help with YouTube SEO and getting more than appointment on your videos. Unless you already have subtitles as function of your video file, you tin use an SRT file to download and upload subtitles to your YouTube videos.
All our about successful videos take one thing in mutual—they have a closed caption file that helps both YouTube and Google understand our content. This increases our chances of double-dipping by ranking on not one but both search engines.
And then, if y'all want to become such results for your channel—you lot tin can hands create an SRT file through VEED. You can straight upload the video to the VEED editor or insert the YouTube URL of the chosen video, and it will automatically generate subtitles.
You can then download and externally upload it on YouTube then your audience tin can savor the video with the subtitles. This will raise their viewing experience further and increment your chances of ranking higher on the search engine.
Front end Load Your Video Title with Your Main Keywords
The title of your video is not just important to communicate what the video is about and invite users to watch it.
It significantly contributes towards SEO also. Since information technology's the first affair your audience sees on the results page, it needs to be clear and concise, which will often determine if they will click on your video or not.
Good thing yous can optimize your title for improve ranking and searchability.
To begin with, your title should exist more than 5 words long, so you can add your main keywords earlier on in the title to avert keyword stuffing. This is also of import because YouTube places more weight on this, and you can catch the viewer's attending with the important words first.
If yous search for "YouTube SEO," you lot'll notice the elevation-ranking videos have placed the keyword in the commencement half of the title.
While including the keyword at the showtime of your championship, ensure information technology fits naturally to tell the viewer what they're about to run into in the video. Lastly, ensure your championship is under 60 characters; otherwise, it might get cutting off on the results page.
Utilize The Correct Tags to Help YouTube Categorize and Distribute Your Content
The best way to communicate the content and context of your video to YouTube is through descriptive tags. These targeted tags are cracking not simply for ranking for keywords, but also for showing upwards in the suggested videos side panel for related keywords. Information technology gives you wider coverage, and the potential to rank for multiple keywords, thus offering your videos more visibility.
Equally a general rule of thumb—include enough tags to help YouTube categorize and understand your content but avert stuffing them. This way, the platform understands how to sort your video with other related videos without looking at information technology every bit spammy.
Nosotros follow the TAB formula for calculation tags to our keywords:
Target: Include the target keyword(south) first as YouTube will give priority to it.
Culling: Add whatever relevant variations of the target keyword (about 2-iii). To discover these, blazon in your master keyword and expect at the suggested ones to pick alternatives that relate to your video.
Broad: Towards the end, include broad terms that connect back to the topic of the video, our industry, who our target audition is or topics of other like videos nosotros've created.
For example, for ane of our elevation videos on "How to add subtitles to a video," here are some of our tags following the TAB formula:
T - how to subtitle a video automatically
A - machine subtitle tool
B - video editing, video content creators, video marketing
Write a Strong Description with Trackable Links
Your YouTube video description holds immense value. It conveys the context of your video to Google and YouTube—the better they sympathise it, the higher your chances of ranking well. Not just this, but it besides impacts your chances of showing upwards in the related or suggested sidebar for related videos.
Apart from this, descriptions are peachy to provide your viewers with further clarity on your video. You can explain some parts of your video, and even add together links to related blog posts, social media posts, products or whatever relevant page on your site.
Hither are some things yous can include in your video description:
- Mention the target keyword(southward) in the get-go 150 characters. This will be the text preview you see on the YouTube search results page under the title.
- Add together timestamps and plug in relevant keywords to make information technology piece of cake for your audience to navigate and jump to different chapters in your video. This is great to optimize your video for people who don't want to watch the entire video, and apace scout what they came looking for.
- Add trackable UTM links to whatsoever relevant content on your website. This will allow you to measure the success of your link insertion and what results it helped you attain.
- Link to your relevant videos and playlists to encourage viewer retention and channel watch time.
- Towards the finish of the description, add a brusk blurb about y'all/your business organization and what you do.
- Use a High Contrast Thumbnail Design
Attract more viewers to your video with well-designed thumbnails with high-dissimilarity colors and a sweet residue of visuals and typography. Since thumbnails are amid the first things your audition sees on the search results page, it builds anticipation and represents what they can look from your video.
Before y'all outset creating your thumbnail, search for the topic you're trying to rank for and await at the design of the content thumbnails. Take note of how you can manner your video thumbnail to stand out from the crowd, so viewers pick you among a puddle of like videos.
For instance, when you're in a grocery store with aisles full of similar products, what's the start thing yous consider while making your pick? It will oftentimes exist unique packaging because first impressions matter and significantly influence determination-making.
Similarly, thumbnails assistance viewers make up one's mind which video they should scout among multiple results on the search page, so information technology needs to stand out.
To do this, you tin utilize loftier contrast colors like pink, greenish, blueish, yellow, majestic, and their shades to take hold of your viewer's attending. Avoid using colors like reddish or white, which are similar to the YouTube interface—rather blueprint for disruption, so yours is the first thumbnail they see when the results page loads in.
Hither are some other things to keep in mind:
- Avert overcrowding your thumbnail with excess visual elements or clashing colors.
- Brand your thumbnail to build recall value, so viewers sympathize it'due south you lot when they see more of your videos in suggestions.
- Add a tricky championship to your thumbnail, and align visual elements to relay context.
- Avoid clickbait and over-sensational thumbnails. Rather focus on ensuring your thumbnails deliver the hope and catch the viewer'southward eye without making information technology seem off.
Apart from these five strategies to optimize your videos for the search engine, y'all can also work on other aspects like adding relevant YouTube finish screens and cards to claw your audience to your content.
Creating and maintaining a YouTube aqueduct is not just about shooting and uploading content. It has a lot to do with ensuring your videos align with the platform's recommended settings, similar the Mp4 video format and file size.
Once y'all've got the basics covered and are ready to share your videos with the world, y'all can optimize them for the search engine using our channel-inspired strategies and push your videos to the top for enhanced viewership and visibility.Stuck with a video in another format? Yous can e'er come back to this guide once again and see how you tin can comply with YouTube guidelines, convert it into Mp4, and make information technology rank-ready for the search engine.
Source: https://www.veed.io/learn/best-youtube-video-format
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